Milevista and Operation Smile Unite to Transform Lives with a $6.7M Mission

A Partnership with Purpose

In the heart of Culver City, California, a new beacon of hope shines for children and families across the globe. Milevista, a pioneering experiential marketing agency, has joined forces with the esteemed global medical nonprofit, Operation Smile. Together, they embark on a noble journey with a clear goal: to raise $6.7 million by December 31, 2027. This ambitious mission is not just about numbers; it's about real human lives, about offering children a chance at a brighter, healthier future.

The partnership leverages Milevista's expertise in creating high-impact, in-person activations and live pop-ups across the U.S. These efforts are designed not only to raise funds but also to educate communities about the transformative work of Operation Smile. Through a series of live events and experiential activations, the collaboration aims to weave a deeper narrative about the importance of accessible surgical care and comprehensive cleft treatment.

"As an agency built around real human connections, we believe powerful experiences can do more than build brands — they can change lives," said Milevista's leadership. This sentiment echoes through every planned activity, aiming to generate sustained donor support and educate the public about the life-changing impact of their contributions.

Creating Smiles, Changing Lives

Operation Smile has been at the forefront of providing cleft lip and palate surgeries and comprehensive care for over four decades. Their model of pairing safe surgery with multidisciplinary care and community education has touched countless lives around the world. Now, with Milevista's team-based, measurable, in-person reach and real-time campaign optimization, the partnership is set to accelerate donor response and increase the number of children receiving corrective surgery and follow-up services over the next two years.

To illuminate the early stages of this initiative and the impact on patients, a short film titled 100 Kids Smile For The First Time has been released. This documentary is a poignant reminder of the power of partnership and philanthropy. It showcases the transformative journey of children and families as they receive life-changing surgeries, highlighting the profound difference a smile can make.

The synergy between Milevista's experiential marketing prowess and Operation Smile's extensive medical expertise underscores a shared commitment to making a tangible difference. Together, they demonstrate that through thoughtful collaboration and community engagement, achieving ambitious goals is not just possible but inevitable.

A Call to Action

This partnership between Milevista and Operation Smile is more than a philanthropic endeavor; it's a call to action for communities, businesses, and individuals alike. It reminds us of the power of collaboration and the impact of uniting for a common cause. As this alliance moves forward, it stands as a beacon of hope, demonstrating that together, we can overcome challenges and transform lives, one smile at a time.

For those inspired by this mission, there are many ways to get involved. Supporting the fundraising efforts, spreading the word, or simply learning more about the work of Milevista and Operation Smile are all steps towards making a difference. This partnership is a testament to what can be achieved when compassion meets action, and it invites us all to be a part of something truly remarkable.

To learn more about Milevista and Operation Smile, their goals, and how you can contribute to this life-changing mission, visit their websites. Let's join hands in making the world a brighter place, one smile at a time.

For more information, insights, and ways to get involved, please see Milevista and Operation Smile.