Marni Smith Joins FranchiseNow as Vice President of Success and Growth

FranchiseNow Welcomes a Seasoned Leader

FranchiseNow, Inc., an innovative SaaS platform reshaping franchise development, has announced the strategic appointment of Marni Smith as Vice President of Success and Growth. Smith, a certified franchise executive, brings over 25 years of extensive experience in franchise operations, development, and technology. Her illustrious career includes leadership roles with prominent organizations such as Great Clips, Propelled Brands, and Sandler, making her a highly qualified addition to FranchiseNow's leadership team. This appointment marks a significant milestone for FranchiseNow as it continues to expand its partner network and streamline the franchise qualification and funding process.

Driving Success with Innovative Solutions

In her new role, Smith will spearhead initiatives aimed at enhancing franchisor onboarding, adoption, training, and engagement across FranchiseNow's growing network. Her industry relationships and keen understanding of franchise dynamics position her to effectively integrate FranchiseNow's platform into franchise sales organizations. Sam Phelps, President of FranchiseNow, expressed confidence in Smith's ability to help franchisors maximize the platform's value, emphasizing the platform's commitment to accountability, control, and transparency.

Smith's belief in FranchiseNow's revolutionary impact on franchise development is palpable. She likens the platform to a transformative tool akin to Venmo, facilitating immediate funding and onboarding for new franchisees. This approach significantly reduces the traditional waiting period, enabling franchisees to commence training and operations promptly, thus providing a 'win-win-win' scenario for franchisors, franchise candidates, and development teams alike.

Revolutionizing Franchise Development

FranchiseNow's platform is meticulously designed to streamline the franchise qualification and funding process, offering a centralized system that improves communication and accelerates timelines. The DreamStart™ Funding Program is a cornerstone of this initiative, aligning franchise candidates, franchisors, and funding resources to eliminate bottlenecks during critical stages of franchise ownership decisions.

Smith's previous successes in improving operational performance and driving growth for franchisors uniquely qualify her to lead FranchiseNow's growth initiatives. Her passion for the platform's potential is evident in her decision to introduce FranchiseNow to her candidates even before joining the organization, achieving a 100% success rate in adoption. As FranchiseNow continues its trajectory of growth, Smith's leadership is expected to play a pivotal role in helping franchisors and franchise candidates navigate their journey with greater speed and confidence.

This appointment underscores FranchiseNow's commitment to revolutionizing franchise development by integrating technology and expertise to facilitate seamless transitions from inquiry to ownership, empowering franchisees to realize their entrepreneurial aspirations efficiently.