Latinhub.TV and World Mobile Group: Pioneering Connectivity for Hispanic Retailers

Latinhub.TV: Empowering Hispanic Audiences

On September 12, 2026, Agentic TV, an AI-powered media technology company, unveiled Latinhub.TV at a private founding dinner in downtown Austin. This initiative represents a significant stride in monetizing content across various platforms that resonate with the Hispanic audience, including Roku, retail screens, web, mobile, and social media. Latinhub.TV aims to connect with the Hispanic community by integrating its content into the spaces they frequent, such as bodegas and tienditas, thereby embedding itself into the everyday lives of its audience.

The launch of Latinhub.TV is not just a new venture but a profound commitment to amplifying the voices within Hispanic communities through a multi-platform approach. This platform serves as a content engine that capitalizes on every screen the Hispanic audience engages with, offering a diverse range of programming from sports to music and news. By doing so, it ensures that the stories and experiences of these communities are accessible and visible across the United States and Mexico.

World Mobile Group: A Partner in Connectivity

Joining this transformative journey as a Founding Launch Partner is World Mobile Group, a pioneer in decentralized wireless networks. This partnership goes beyond traditional sponsorship, marking a collaborative effort to test World Mobile's AirNodes in Austin, Texas, before expanding to the Bronx, New York. These field trials aim to establish decentralized connectivity in bodegas and small retailers, paving the way for a robust media and connectivity stack tailored to the needs of these communities.

World Mobile's involvement is characterized by two exclusive elements: category exclusivity as Latinhub.TV's sole partner in the mobile/telecom sector, and the integration of World Mobile POS in participating bodegas. This dual role not only enhances connectivity but also empowers these small businesses by integrating them into the network. The partnership reflects World Mobile's mission of connecting underserved communities and giving them a stake in the network itself.

Bridging the Digital Divide

The collaboration between Latinhub.TV and World Mobile Group is a response to a significant market gap. Despite the U.S. Latino economy reaching $4.4 trillion in GDP in 2024, less than 1% of U.S. online retailers' digital ad spend targets Spanish-language media. This disparity highlights a critical need for platforms like Latinhub.TV that can bridge this digital divide and ensure that Hispanic audiences are adequately represented and served.

As Eduardo Velasco, CEO of Agentic TV, articulates, the partnership is about transforming community spaces into hubs of connectivity and media. By leveraging World Mobile's decentralized network capabilities, Latinhub.TV seeks to create not just points of sale, but points of connectivity that empower local businesses and communities.

Charles Barnett, Chief Business Officer of World Mobile Group, envisions this partnership as a model for giving bodega owners a role in the network. This collaboration is a testament to the shared mission of both organizations to foster connectivity and community engagement through innovative solutions.

In conclusion, the partnership between Latinhub.TV and World Mobile Group represents a pivotal step towards empowering Hispanic retailers and communities. By combining media and connectivity, they are setting the stage for a more inclusive and connected future.